ss_blog_claim=f80c49302de8a7ebba6fad691a0ad6df 2008 June
Take More Risks

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Reviving A Dying Static Website

by Matt on , under Ramblings

Reviving a dying static website isn’t as hard as it might initally seem. In fact the hardest part is often just encouraging the search engine spiders to come back and re-index the site. The best way to do this quickly is to write a piece of compelling link-bait and submit it to the social bookmarking websites. If successful the search robots will begin to re-index your website on a more regular basis.

The key now is to continue to update the website regularly. Failing that you might want to target more SEO keywords on each of your pages to generate additional traffic to your website. You can use a tool like the Wordtracker Free Keywords facility for such a purpose. By targetting additional SEO terms you are likely to encourage more unique visitors to your website and subsequently increase the chances that someone will link to your site.

Just because you have not updated a website in a while is not an excuse to leave it to die. In fact during the period of inactivity the site may have gained additional link authority from the search engines. On the flip side, other sites may have started removing their links to your site. If this is the case you can simply emailing the site owners and inform them that your pages are back on the internet.

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